Many virtual streamers appear under a pseudonym, but Melody performs as a full-on invented character. According to Melody’s story, she’s some sort of perverted AI who started life as an email scanning app before being “attacked by a sexy virus” that made her obsessed with hentai. “My story is a strange one,” Melody says in a video explaining her origin. She’s gained more than 300,000 followers since joining Twitch in March

What happens when a virtual streamer doesn’t own her body?
Projekt Melody paid for her body, but that doesn’t mean she truly owns it.
